Best New Product Strategy
FRANCE
Bdx le jus, Terres Milésimées et Vignobles Québec
A red wine vinified by Stéphane Derenoncourt, easy-drinking, fruity and to drink lightly chilled.
Best Digital Strategy
France
Baron Philippe de Rothschild
Mouton Cadet’s new digital strategy targeting a younger more engaged audience through innovative, authentic and immersive content in line with digital trends.
Best Sustainability – Spirits
NORTHERN IRELAND
The Boatyard Distillery
A distillery aiming to reduce dependency on glass bottles thanks to both a refill service and 2.8L ecopouches.
Best Sustainability – Wines
ARGENTINA
The Catena Institute of Wine
Ascience-based approach to preserving Argentine nature and vineyard culture, leading to a stable wine future through climate, ecologic, social and financial resilience.
The Judging Panel’s Special Mention for Sustainability
FRANCE
Vignerons Engagés
Concrete solutions to improve working conditions for winegrowers, notably with the help of a checklist of 10 best practices for hot weather validated by the MSA and distributed to over 3,000 winegrowers.
Best Education & Knowledge Sharing – Spirits
ITALY
Campari Group
Campari Group’s network of local academies, located in 24 countries over 5 continents, providing education and creating a sense of community around the world for bartenders.
Best Education & Knowledge Sharing – Wines
UNITED KINGDOM
The Gérard Basset Foundation & Bordeaux Mentor Week
The world’s leading charitable foundation dedicated to using the wine, spirits and hospitality industries as a vehicle for change. Active in 15 countries and funding Bordeaux Mentor Week, a boot camp of immersion in a region that is crucial to the global wine trade, focusing on equity, inclusion and access.