Climate in a Bottle
Introduction
It is the bottle, the very first layer in direct contact with the product and the one consumers interact with, that gets all the attention. But as we look at wine (packaging) from an environmental standpoint, and in the amidst of a climate crisis, a more holistic approach is needed, one that rethinks and questions choices from containers to closures, from cartons to pallets. In the sections below, we’ll take a look at the components from primary to tertiary packaging, as well as a few of the choices, solutions, issues and thresholds for each of them.
Primary packaging (aka, The bottle and beyond)
If you are an ordinary consumer in Shanghai enjoying a glass of a Premier Cru wine from Pommard or a New Yorker appreciating a glass of a Barossa Shiraz, chances are you are unaware of the fact that the beautiful, heavy bottle in front of you is by far the element that contributes the most to wine’s carbon footprint or its travel miles before getting to your table…
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